Japanese Manga Industry Alliance for New Service Development

The venture into international markets, particularly the United States, is not without its challenges. The existing infrastructure for the official overseas distribution of manga, compared to anime, is still in its nascent stages. Notable successes such as Shueisha's "MANGA Plus" and KADOKAWA's "BOOK WALKER" serve as benchmarks, yet they are largely reliant on individual publishing houses. The envisaged success of the new service hinges on its ability to amass a diverse array of works, transcending the boundaries of major, medium-sized, and small publishers. This collaborative effort becomes the linchpin, determining the extent to which the service can secure a comprehensive collection of manga, including vertical reading options. The prospect of fostering collaboration across the spectrum of publishers is pivotal in unlocking the full potential of this ambitious venture and establishing a significant footprint in the global manga market.

In the spirit of innovation and collaboration, the Japanese manga industry is poised to make a profound impact on the global stage. The alliance forged between NTT Docomo, Akatsuki, Media Do, and MyAnimeList signifies a commitment to adaptability, user-centricity, and a collective vision for the future of manga distribution. As the service gears up for its anticipated launch in the fall of 2024, the collaborative spirit and strategic roles played by each company lay the groundwork for a service that not only transcends borders but also enriches the global manga landscape. This ambitious venture represents not just a distribution platform but a testament to the industry's resilience and commitment to meeting the diverse demands of manga enthusiasts worldwide.